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White Spirits

MAINSTAY

 

Mainstay - South Africa's pure and original cane spirit. A true legend.  Mainstay is a legend in the liquor industry -the only spirit in South Africa ever to reach a volume in excess of 15 million litres per annum (1980/1981)!  It is known across the world and is still a firm favourite with thousands of consumers. Who can ever forget the famous line "You can stay as you are for the rest of your life or you can change to Mainstay!"

Cane spirit, unique to South Africa, is as special to this country as tequila is to Mexico! It was created in the cane fields of KwaZulu-Natal and originally known as 'gavine' or 'mystery liquor'. As the name implies, cane spirit is distilled from fermented molasses, by the continuous column still method. Mainstay, the resultant spirit, is extremely pure and crystal clear.

Mainstay was launched in KwaZulu-Natal in 1954 and attained national status by 1967. Initially, it was sold in local shebeens to an Indian and black market. From the mid-1960s, a growing number of consumers in KwaZulu-Natal and Gauteng, started taking to cane spirits - especially Mainstay, soon to be the top selling brand in the country. Although its volumes today are not what they were many years ago, it is still one of the biggest and most popular local white spirits.  Mainstay is synonymous with cane and will remain a true legend.

 

COUNT PUSHKIN PREMIUM IMPERIAL VODKA 

 

Vodka - the drink of Czars. 

Count Pushkin Premium Vodka is the luxury vodka authentically associated with Russian royalty - the symbol of nobility owned by the people.  Count Pushkin Premium Vodka was launched in March 1965 by Distell (then Distillers Corporation). The brand has undergone a number of upgrades and changes through the years. It has always been positioned as an up-market product, with strong emphasis on nobility and tradition.

In 1979 this noble vodka was awarded "World's best Vodka" at the International Wine and Spirits competition in London, England.  It also distinguished itself by winning two gold medals in 1990 at the International Wine and Spirits Competition and the Monde Selection respectively, as well as a silver medal at the International Wine and Spirits Competition in 2008.

Count Pushkin Premium Vodka has recently been re-launched and is now proudly a five-times distilled pure vodka, as apposed to the double-distilled vodka it was before. This five-times distillation makes it pure enough to drink neat. Best served very cold in the old Russian way. 

The superior intrinsics of Count Pushkin Premium Vodka is matched only by the unveiling of its new elegant packaging. This stylish bottle was developed to match the purity of the vodka inside, with an aesthetically pleasing clear glass bottle. Design features include extracts from the poetry of Writer and Nobleman - Count Pushkin himself, in his authentic Russian handwritten scripts.   Count Pushkin Premium Vodka’s strive for excellence lives on today in the original royal method of making the purest vodka.

 

ROMANOFF

 
A real vodka made from cane spirit, Romanoff was launched in 1989. It is 100% column still cane spirit distilled from fermented sugar molasses and is South Africa's second largest vodka.  Romanoff, a vodka of noble heritage, chosen by consumers who seek outstanding quality and prestige at a very affordable price.
 

SEVEN SEAS

 

Seven Seas is a double distilled, crystal pure export blend cane spirit.

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